A comprehensive digital strategy that encompasses all 16 regional ridings and their candidates, and included creating a landing page and social media strategies with the Oustharper.com communications team.
Create landing pages/websites, English, (we can translate into French for French ridings)
Website Features included Countdown clock, pre-generated social media actions, ie: user within targeted region lands on site and is prompted to select their riding to generate a strategic voting message specific to their riding in order to achieve desired results.
Content management and optimization
Created social media ads, Twitter, Facebook, Instagram
100k+ Google Adwords budget over 7 days in target ridings
For each Candidate we used the same approach, we included;
Social Media Management
Increase Candidates overall total followers
Bulk/Automated Social Media Actions
Display Network Advertising
Regional Competitive Adwords Strategy
We achieved a 83% win result for the 16+ candidates that we targeted with our strategic voting campaign, which generated over 10,000 pageviews in a few days.
90% PPC Traffic
From The Client
“God bless Canada, the Liberals won a majority government...”
Our technical approach to reaching voters in concert with our transparent campaign strategies and tactics are the perfect fit for PACs (Political Action Committees) that are looking for compliant political marketing services with a clear accounting of the work being performed.